Sisterland Red Rose

SISTERLAND is the new Benetton fragrance collection inspired by female friendship. A real and unconditional friendship that consists of embracing all those things that make us different. WE ARE DIFFERENT, WE ARE FRIENDS.

Red Rose is the sister who brings energy, strength and passion. Her strong personality, which combines intensity and sensuality, is able to infect the whole group.

BRAND

There are many things that make us who we are, whether as an individual being or as a community. Because after all, we are united by our differences and this is the essence of our world. The essence of everyone. Benetton Perfumes, fragrances for everyone.

BOTTLE

The fragance in 80 ml is presented in a thick, wrapped glass bottle in a sleeve that gives a style-inspired outfit casual and carefree from Benetton.
The faces are translucent because they are not associated with any skin tone, we can all see ourselves represented in them.

PACK

The outerpack is minimalist to highlight the quality of the product. On the side you can see the hashtag of the campaign. And on the back each one of the sisters plays hide-and-seek in a print illustrating the main ingredients of each fragrance.